File:JM 1998 Marketing Organization.pdf
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Full citation: Workman, John P., Jr., Christian Homburg, and Kjell Gruner (1998), “Marketing Organization: An Integrative Framework of Dimensions and Determinants,” Journal of Marketing, 62, 3 (July), 21-41.
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current | 21:02, 1 May 2013 | 0 × 0 (1.99 MB) | Workman (talk | contribs) | Full citation: Workman, John P., Jr., Christian Homburg, and Kjell Gruner (1998), “Marketing Organization: An Integrative Framework of Dimensions and Determinants,” Journal of Marketing, 62, 3 (July), 21-41. |
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