Publications: Difference between revisions
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==Journal of Marketing Research== | ==Journal of Marketing Research== | ||
*“Marketing's Limited Role in New Product Development in One Computer Systems Firm,” November 1993 (single author). | *“Marketing's Limited Role in New Product Development in One Computer Systems Firm,” November 1993 (single author). | ||
View article | [[:File:Workman (1993) JMR - Marketing's Limited Role in New Pdt Devmt.pdf|View article]] | ||
==Strategic Management Journal== | ==Strategic Management Journal== | ||
*“Performance Impacts of Strategic Consensus: The Role of Strategy Type and Market-Related Dynamism,” April 1999 (with Chris Homburg and Harey Krohmer). | *“Performance Impacts of Strategic Consensus: The Role of Strategy Type and Market-Related Dynamism,” April 1999 (with Chris Homburg and Harey Krohmer). | ||
View article | [[:File:Homburg, et al (1999) SMJ - Strategic Consensus & Performance.pdf|View article]] | ||
==Journal of the Academy of Marketing Science== | ==Journal of the Academy of Marketing Science== | ||
*“Intraorganizational Determinants of Key Account Management Effectiveness,” Winter 2003 (with Chris Homburg and Ove Jensen). | *“Intraorganizational Determinants of Key Account Management Effectiveness,” Winter 2003 (with Chris Homburg and Ove Jensen). | ||
View article | [[:File:Workman, et al (2003) JAMS - Determinants of KAM Effectiveness.pdf|View article]] | ||
*“Fundamental Changes in Marketing Organization: The Movement toward a Customer-focused Organizational Structure,” Fall 2000 (with Chris Homburg and Ove Jensen). Winner of Sheth Foundation Best Paper Award for volume 28 of the journal. | *“Fundamental Changes in Marketing Organization: The Movement toward a Customer-focused Organizational Structure,” Fall 2000 (with Chris Homburg and Ove Jensen). Winner of Sheth Foundation Best Paper Award for volume 28 of the journal. | ||
View article | [[:File:Homburg, et al (2000) JAMS-Changes in Mktg Organization.pdf|View article]] | ||
==Journal of Business Research== | ==Journal of Business Research== | ||
*“A Strategy Implementation Perspective of Market Orientation,” December 2004 (with Chris Homburg and Harley Krohmer). | *“A Strategy Implementation Perspective of Market Orientation,” December 2004 (with Chris Homburg and Harley Krohmer). | ||
View article | [[:File:Homburg, et al (2004) JBR - Implementation of Market Orientation.pdf|View article]] | ||
*“Should Marketing Be Cross-Functional? Conceptual Development and International Empirical Evidence,” 2002 (with Harley Krohmer and Chris Homburg). | *“Should Marketing Be Cross-Functional? Conceptual Development and International Empirical Evidence,” 2002 (with Harley Krohmer and Chris Homburg). | ||
View article | [[:File:Krohmer, et al (2002) JBR - Should Mktg be Cross-Functional.PDF|View article]] | ||
==Journal of Product Innovation Management== | ==Journal of Product Innovation Management== | ||
*“Antecedents and Consequences of Creativity in Product Innovation Teams,” January 2013 (with Subin Im and Mitzi Montoya-Weiss). | *“Antecedents and Consequences of Creativity in Product Innovation Teams,” January 2013 (with Subin Im and Mitzi Montoya-Weiss). | ||
View article | [[:File:Im, Montoya, Workman (2013) JPIM - Creativity in NPD Teams.pdf|View article]] | ||
==IEEE Transactions on Engineering Management== | ==IEEE Transactions on Engineering Management== | ||
*“Engineering’s Interactions with Marketing Groups in an Engineering-Driven Organization,” May 1995 (single author). | *“Engineering’s Interactions with Marketing Groups in an Engineering-Driven Organization,” May 1995 (single author). | ||
[[:File:Workman (1995) IEEE - Engineering Interactions with Mktg.PDF|view article]] | |||
==Academy of Management Learning & Education== | ==Academy of Management Learning & Education== | ||
*“Collaborating to Cheat: A Game Theoretic Exploration of Academic Dishonesty in Teams,” March 2013 (with Kristie Briggs and Anne York). | *“Collaborating to Cheat: A Game Theoretic Exploration of Academic Dishonesty in Teams,” March 2013 (with Kristie Briggs and Anne York). | ||
View article | [[:File:Briggs, et al (2013) AMLE - Collaborating to Cheat.pdf|View article]] | ||
==Other Refereed Journal Articles== | ==Other Refereed Journal Articles== | ||
*"Wikis in the Classroom: Opportunities and Challenges," Marketing Education Review, Spring | *"Wikis in the Classroom: Opportunities and Challenges," Marketing Education Review, Spring 2008 (single author). | ||
View article | [[:File:Workman (2008) MER - Wikis in the Classroom.pdf|View article]] | ||
*Homburg, Christian, Harley Krohmer, and John P. Workman, Jr. (2000), “Strategischer Konsens: Konzeptualisierung und empirische Untersuchung eines komplexen Erfolgsfactors,” (Strategic Consensus: Conceptualization and Empirical Evidence on a Complex Success Factor), Die Unternehmung: Schweizerische Zeitschrift fur betriebswirtschafliche Forschung und Praxis, 54, 5, 351-369. (with Chris Homburg and Harley Krohmer). | *Homburg, Christian, Harley Krohmer, and John P. Workman, Jr. (2000), “Strategischer Konsens: Konzeptualisierung und empirische Untersuchung eines komplexen Erfolgsfactors,” (Strategic Consensus: Conceptualization and Empirical Evidence on a Complex Success Factor), Die Unternehmung: Schweizerische Zeitschrift fur betriebswirtschafliche Forschung und Praxis, 54, 5, 351-369. (with Chris Homburg and Harley Krohmer). | ||
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*“Variations in the Power of Marketing between Consumer and Industrial Firms,” Journal of Business to Business Marketing, 1999 (with Kevin Webb). | *“Variations in the Power of Marketing between Consumer and Industrial Firms,” Journal of Business to Business Marketing, 1999 (with Kevin Webb). | ||
View article | [[:File:Workman & Webb (1999) JBBM - Variations in Power of Mktg.pdf|View article]] | ||
*“Factors Contributing to Marketing’s Limited Role in Product Development in Many High-Tech Firms,” Journal of Market-Focused Management, 1998 (single author). | *“Factors Contributing to Marketing’s Limited Role in Product Development in Many High-Tech Firms,” Journal of Market-Focused Management, 1998 (single author). | ||
View article | [[:File:Workman (1998) JMFM - Factors Leading to Pdt Devmt.PDF|View article]] | ||
*“When Marketing Should Follow Instead of Lead,” Marketing Management, 1992 (single author). | *“When Marketing Should Follow Instead of Lead,” Marketing Management, 1992 (single author). | ||
*“Use of Electronic Media in a Participant Observation Study,” Qualitative Sociology, 1992 (single author). | *“Use of Electronic Media in a Participant Observation Study,” Qualitative Sociology, 1992 (single author). | ||
View article | [[:File:Workman (1992) QS - Use of Electronic Media in a Participant Observation Study.pdf|View article]] | ||
Revision as of 21:46, 11 February 2025
Publications by Dr. John P. Workman, Jr.






Journal of Marketing
- “Market Orientation, Creativity, and New Product Performance in High-Technology Firms,” April 2004 (with Subin Im).
- “A Configurational Approach on Key Account Management,” April 2002 (with Chris Homburg and Ove Jensen).
- “Marketing’s Influence within the Firm,” April 1999 (with Chris Homburg and Harley Krohmer).
- “Marketing Organization: An Integrative Framework of Dimensions and Determinants,” July 1998 (with Chris Homburg and Kjell Gruner).
Journal of Marketing Research
- “Marketing's Limited Role in New Product Development in One Computer Systems Firm,” November 1993 (single author).
Strategic Management Journal
- “Performance Impacts of Strategic Consensus: The Role of Strategy Type and Market-Related Dynamism,” April 1999 (with Chris Homburg and Harey Krohmer).
Journal of the Academy of Marketing Science
- “Intraorganizational Determinants of Key Account Management Effectiveness,” Winter 2003 (with Chris Homburg and Ove Jensen).
- “Fundamental Changes in Marketing Organization: The Movement toward a Customer-focused Organizational Structure,” Fall 2000 (with Chris Homburg and Ove Jensen). Winner of Sheth Foundation Best Paper Award for volume 28 of the journal.
Journal of Business Research
- “A Strategy Implementation Perspective of Market Orientation,” December 2004 (with Chris Homburg and Harley Krohmer).
- “Should Marketing Be Cross-Functional? Conceptual Development and International Empirical Evidence,” 2002 (with Harley Krohmer and Chris Homburg).
Journal of Product Innovation Management
- “Antecedents and Consequences of Creativity in Product Innovation Teams,” January 2013 (with Subin Im and Mitzi Montoya-Weiss).
IEEE Transactions on Engineering Management
- “Engineering’s Interactions with Marketing Groups in an Engineering-Driven Organization,” May 1995 (single author).
Academy of Management Learning & Education
- “Collaborating to Cheat: A Game Theoretic Exploration of Academic Dishonesty in Teams,” March 2013 (with Kristie Briggs and Anne York).
Other Refereed Journal Articles
- "Wikis in the Classroom: Opportunities and Challenges," Marketing Education Review, Spring 2008 (single author).
- Homburg, Christian, Harley Krohmer, and John P. Workman, Jr. (2000), “Strategischer Konsens: Konzeptualisierung und empirische Untersuchung eines komplexen Erfolgsfactors,” (Strategic Consensus: Conceptualization and Empirical Evidence on a Complex Success Factor), Die Unternehmung: Schweizerische Zeitschrift fur betriebswirtschafliche Forschung und Praxis, 54, 5, 351-369. (with Chris Homburg and Harley Krohmer).
- “Machtstrukturen in Unternehmen: Bestandsaufnahme und systematische Erklärungsansätze für den Marketingbereich,” (“Power Structure in Organizations: Propositional Inventory and Empirical Evidence for the Marketing area”) Die Betriebswirtschaft, 60, 1 (January/February 2000 (with Chris Homburg and Harley Krohmer).
- “Variations in the Power of Marketing between Consumer and Industrial Firms,” Journal of Business to Business Marketing, 1999 (with Kevin Webb).
- “Factors Contributing to Marketing’s Limited Role in Product Development in Many High-Tech Firms,” Journal of Market-Focused Management, 1998 (single author).
- “When Marketing Should Follow Instead of Lead,” Marketing Management, 1992 (single author).
- “Use of Electronic Media in a Participant Observation Study,” Qualitative Sociology, 1992 (single author).